“I believed in the power of PhysioPD when I first saw it twenty-five years ago, I’ve had a passion for it ever since, and now we have enough experience that I know it works.”
—Ron Beaver, PhD, Founder

About Rosa & Co

Rosa was founded in 2002 and remains an employee-owned, science-focused, and client-friendly firm. Today, Rosa is the worldwide commercial leader in PhysioPD-style Research, with comprehensive basic biology and therapeutic experience, industry-leading modeling expertise, and repeat research engagements with a majority of the Top 20 pharmaceutical companies.

Rosa's ForecastMD Platforms, which offers a credible methodology for determining expected physician uptake for healthcare products, was started by Bill Brastow, Ph.D., in 2005. Our models have helped shape first-in-class markets including novel therapy combinations for HIV and molecular diagnostic tests for Oncology.

Rosa’s staff bring more than a century of aggregate experience in applying modeling to the inherent challenges faced by drug developers and have authored hundreds of scientific posters, conference presentations, relevant patents, and peer-reviewed publications.

Recent Highlights

New video released discussing the important implications of using the ForecastMD™ Platform.

Rosa & Co is pleased to announce the release of a new video discussing how a ForecastMD™ Market Model can quantify physician demand for a prescription drug or diagnostic test under multiple product profiles or competitive scenarios. The video is ... Read More

New video released discussing how the ForecastMD™ Platform is an durable asset for clients

Rosa & Co is pleased to announce the release of a new video discussing how the ForecastMD™ Excel-based Market Model is a durable asset that our clients can use over multiple years to quantify physicians' demand for their prescription drug or diag... Read More

Rosa presents work with Servier at QSPC2022

Rosa and Servier will be presenting a talk and a poster on modeling systemic lupus erythematosus next week at Quantitative Systems Pharmacology Conference 2022 (QSPC2022), in Leiden, the Netherlands https://www.qspc.eu/qspc2022. Dr. Christina Friedri... Read More

Release of new video discussing how ForecastMD™ Platform helps clients

Rosa & Co is pleased to announce the release of a new video discussing how our ForecastMD™ Market Model Platform can quantify how a new prescription drug or diagnostic test may take market share from current options. The video is part of Rosa’s 2... Read More

The Rosa & Co. Executive Team